Launchpad | Pre MBA Certification

MBA Launchpad by MBA Litmus

Your Ultimate Pre-MBA Certification Program | 1^st May – 31^st May

Why MBA Launchpad?

Kickstart your MBA journey with a power-packed certification program designed to give you a competitive edge in B-school. Get trained by industry experts, sharpen your skills, and gain hands-on experience across key MBA domains. This program will help you master essential skills required for MBA success, ace your summer placements, and build a strong foundation for your management career.

• Industry-Relevant Curriculum – Tailored for MBA aspirants & young professionals
• Top B-School Alumni & Industry Experts – Learn from IIM graduates & corporate leaders
• Case-Based Learning & Practical Training – Hands-on approach with real-world business cases
• Comprehensive Placement Readiness – CV building, case competition training & Excel mastery

 

Module 1. Business Statistics | 7 Hours 

Instructor: Sudhanshu R | Tutor – Quantitative Aspects of Management | IIM Lucknow | Co-Founder – MBA Litmus | Associate Director, Industry Relations – DCOIL | Ex Reliance | Ex Aditya Birla Group | Ex Airtel

1. Introduction to Statistics

• Importance of statistics in business & management
• Descriptive vs. inferential statistics
• Data types: Nominal, ordinal, interval, and ratio

2. Data Collection & Presentation

• Sources of data: Primary vs. secondary
• Sampling methods: Random, stratified, systematic, cluster
• Data visualization: Tables, bar charts, histograms, pie charts, box plots

3. Measures of Central Tendency & Dispersion

• Mean, median, mode
• Range, variance, standard deviation
• Coefficient of variation

4. Probability & Probability Distributions

• Basic probability concepts
• Conditional probability & Bayes’ theorem
• Probability distributions: Binomial, Poisson, Normal

5. Hypothesis Testing & Inferential Statistics

• Confidence intervals
• Types of errors: Type I & Type II
• Different Tests like Z Test & T Test

6. Correlation & Regression Analysis

• Correlation vs. Causation
• Simple & multiple linear regression
• Ms Excel Application

7. Decision Making Using Statistics

• Business applications of statistical methods
• Predictive analytics & trend forecasting
• Case studies in business decision-making

Module 2. Business Communication | 4 Hours

Instructor:  Sonal P | IIM Lucknow Alumnus | Associate Director, Global Relations – DCOIL | Co-Founder – MBA Litmus | Ex Management Consultant – IQVIA & Wipro

1. Foundations of Business Communication

• Importance, verbal & non-verbal skills, formal vs. informal communication.

2. Written Communication

• Email etiquette, reports, executive summaries, persuasive writing.

3. Oral & Public Speaking

• Presentation skills, confidence building, handling Q&A.

4. Case Studies & Role Play

 

Module 3. Basics & Advanced Excel | 5 Hours

Instructor: Ayush Burman | IIM Indore (Finance) | MS Excel Expert | Senior Consultant | EY Parthenon + Yash Kumar | Masters Union | Investment Banking, Evernile Capital | M&A, ECM, DCM & PE | Ex-SIS India, Goldman Sachs, Barclays & Value Research | MBA in Finance, CFA & FRM Charter-holder

1. Introduction to Excel

• Overview of Excel interface & navigation
• Basic functions: SUM, AVERAGE, COUNT, MIN, MAX
• Cell formatting, conditional formatting

2. Data Management & Analysis

• Sorting & filtering data
• Data validation & drop-down lists
• Removing duplicates, text-to-columns

3. Formulas & Functions

• Logical functions: IF, AND, OR
• Lookup functions: VLOOKUP, HLOOKUP, XLOOKUP
• Text functions: CONCATENATE, LEFT, RIGHT, MID, TRIM

4. Data Visualization

• Creating charts: Bar, Line, Pie, Pivot Charts
• Customizing charts for presentations
• Conditional formatting for data insights

5. Pivot Tables & Dashboards

• Creating & modifying Pivot Tables
• Building dashboards for business reports

6. Business Applications

• Data modelling for business scenarios
• NPV, IRR, PMT for financial analysis
• Forecasting with TREND & LINEST functions
• Regression analysis in Excel

 

Module 4. Cracking B School Case Competitions | 4 Hours

Instructor: Argha Das | Consultant @ Deloitte USI | Forbes Unstop AIR #3 B-School Leader’23, NMIMS #2 | Dean’s List(x2) | 9+ PPIs | 17 corporate, 59 B-School Podiums | Featured in Forbes, ET | Mentored 3k+ students | Ex: Unstop, Trinity, TCS

1. Understanding Case Competitions

• Types of case competitions (strategy, marketing, finance, consulting, etc.)
• Structure of a typical case competition
• Evaluation criteria & judging parameters

2. Case Analysis Frameworks

• Business Strategy Frameworks: SWOT, Porter’s Five Forces, BCG Matrix
• Problem-Solving Approaches: MECE, Hypothesis-Driven Thinking, Issue Trees
• Financial & Market Analysis: Break-even analysis, ROI, Market Sizing

3. Research & Data Collection

• Gathering relevant business insights & industry trends
• Using databases, reports, and competitive benchmarking
• Quick, effective research methods under time constraints

4. Structuring & Storytelling

• Crafting a compelling problem statement
• Building a structured, logical storyline
• Using storytelling to make an impactful presentation

5. Slide Deck & Visuals

• Designing effective PowerPoint slides (clarity, consistency, and impact)
• Data visualization best practices (charts, graphs, infographics)
• Do’s & Don’ts of slide decks

6. Presentation & Q&A Handling

• Delivering a confident, persuasive presentation
• Managing time effectively in pitch sessions
• Handling tough Q&A sessions with structured responses

7. Team Dynamics & Collaboration

• Defining team roles & responsibilities
• Managing conflicts and ensuring alignment
• Efficient decision-making under pressure

8. Litmus Case Challenge

• Simulated case competition rounds
• Judge/mentor feedback for improvement

 

Module 5. CV Preparation for Summer Placements | 5 Hours

Instructor: Archit Goyal | Accenture Strategy | FMS Delhi | CAT 99.85%iler | Senior Mentor – POST CAT PREP (Education Litmus)

1. Importance of a Strong CV

• Role in placements, key components, ATS optimization.

2. Structuring Your CV

• Standard format, essential sections, industry expectations.

3. Writing Impactful Bullet Points

• STAR approach, action words, quantifiable achievements.

4. Highlighting Work Experience & Academics

• Showcasing leadership, projects, and skills.

5. Formatting & Best Practices

• One-page vs. two-page CV, professional design, common mistakes.

6. Customizing for Different Roles

• Tailoring for consulting, finance, marketing, and other industries.

7. CV Review & Feedback

• Peer reviews, expert critiques, final refinements.

 

Module 6. Domain Masterclass with Industry Experts | 5 Hours

Instructors: Industry Experts from relevant domains

1. Marketing & Brand Management
2. Finance & Investment Banking
3. Product Management & Tech Roles
4. Consulting & Strategy
5. Operations & Supply Chain Management